“The perfect book for undergraduate classes in entrepreneurial finance.” (*)
This new edition presents an applied, realistic view of entrepreneurial finance for today's entrepreneur. The book provides an integrated set of concepts and applications, drawing from entrepreneurship, finance, and accounting. The book's contents are designed to follow the life cycle of a new business venture. Topics are presented in a logical order, as entrepreneurs will likely face them as they begin the process of business start-up and move into growing the business. Key changes to this edition include:
• Added material on how the book's financial templates align with business modeling. • The impact of the 2008 recession and its economic realities are addressed throughout the book. • The Millennial Generation's unique aspirations and goals are discussed in terms of entrepreneurship. • The debt and equity financing section has been updated to reflect changes in regulations and evolving investor expectations. • The bootstrapping chapter has been revised to reflect the explosion of social media and its impact on bootstrap marketing. • The impact of the 2008 recession on the exit process for entrepreneurs.
A comprehensive spreadsheet financial template is included with the book. This tool allows for the application of many of the concepts to actual businesses, and will be a valuable supplement to the process of developing a full business plan. The spreadsheet financial templates are available for unlimited free downloads at www.drjeffcornwall.com.
Endorsements: "With this latest edition, the authors have put together an up-to-date, understandable and comprehensive guide to the rapidly changing world of entrepreneurial finance. It is a user-friendly and pragmatic guide to a vital topic. Entrepreneurial Financial Management provides a useful survey of the many facets that go into financing a venture from a strategic and operational point of view.” — Michael H. Morris, N. Malone Mitchell Chair in Entrepreneurship, Oklahoma State University
“Cornwall, Vang and Hartman's Entrepreneurial Financial Management is the best text available for students and entrepreneurs. The sections on bootstrapping, debt and equity financing take the reader from the smallest start-up business to the growing entrepreneurial firm. The book is well written and easy to follow.” — George T. Solomon, Director, Center For Entrepreneurial Excellence, The George Washington University
“Entrepreneurial Financial Management is THE perfect book for undergraduate classes in entrepreneurial finance. Cornwall et al offer an excellent foundation book combining basic accounting fundamentals with a comprehensive study of the options for financing new ventures from bootstrapping to IPOs. The 'end of chapter' problems and questions are great and the authors offer a template that students can use to create their proforma statements. The book is written in a straightforward manner and works for both business and non-business majors.” — Rebecca J. White, James W. Walter Distinguished Chair of Entrepreneurship, The University of Tampa (*)
“The acceleration of the business cycle, largely driven by technology, has compressed the development space for entrepreneurial start-ups and, it could be argued, for traditional financial accounting as well. This acceleration has created special problems for entrepreneurial financial management. This volume, which benefits from its combined academician and practitioner authorship, is a valiant effort to deal with these new realities by attempting to align financial management with this new business modeling. Highly recommended. Students at all levels; practitioners; general readers.” — Choice
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